Why Putting People First Makes Good Business Sense

No business that strategizes around making people happy by giving them a voice and a sense that they have a stake in your business will experience less wealth. In the simplest sense we are talking about building relationships and communities around our business and the products and services we produce.


Here’s the bottom line: Putting people first is a different and a better way to think and to measure success. When we filter everything we say and do through the “putting people first” principle, we end up with a company that features the following:
1. The best products and services we can produce, because that is what people want and need.
2 Employees who are enthusiastic about their jobs and are given the responsibility and the ability to always say “yes” to customers by providing a solution, because that is what people want and need.
3. Products and services that offer great value at a fair price, because that is what people want and need.
4. A growing number of loyal and new customers, because you provide what people want and need.
5. Strong revenues and increased margins, because you provide what people want and need.
6. A company that never violates its values or acts unethically, because your focus is on people, not profits.
7. A company that communities vie for, because you provide what people want and need.
Of course, for any model to work, you must believe, you must be passionate in that belief and you must work hard to make the business achieve its goals and objectives.

 

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admin May 27, 2014 0 Comments

Online Marketing companies in India

Buying things online are favorable, trouble-free and basic. What is Search Engine Optimization? Extension to the web displaying authorities and accomplish most noteworthy advantages. The quantity of net surfers in India is growing at a speedy rate and studies have shown that people are contributing a greater amount of an open door on the web. Web publicizing Online advancing procedures and strategies fuse an extent of organization, for instance, web crawler displaying (SEM) which involves web seek device improvement (SEO) and pay for each snap (PPC), online feature publicizing, content-based advancing, behavioral exhibiting, programming based advertisements, email publicizing, notice advancing, accomplice exhibiting, web squeeze releases, insightful advancing, online measurable reviewing, besides Social Media Marketing Methods, for instance, site exhibiting, and viral advancing. Grow up to be the most event Online Marketing Companies In India! Web publicizing associations in India are creating in full zoom! Online Advertisement India is a rapidly creating business segment and media obtaining is transforming into an outstandingly basic decision for every single online high-roller. Site change (SEO) is the method of tweaking and promotion libbing a site for and raising it’s situating on the Search Engine Results Pages. It is used generally, as a displaying strategy to upgrade the SERPs( Search Engine Ranking of Pages).

 

The quantity of net surfers in India is growing at a speedy rate and studies have shown that people are contributing a greater amount of an open door on the web. Buying things online are favorable, trouble-free and basic. The online business focuses allow buyers to see the best courses of action available without moving from their work zones and pick the things they require which they couldn’t discover the area general store. For an association putting a business online gives a benefit of being accessible appropriate by your adversary when people are scanning for things or organizations. Web publicizing associations in India are creating in full zoom!

Online Advertisement India is a rapidly creating business segment and media obtaining is transforming into an outstandingly basic decision for every single online high-roller. The best point of convergence of Online Advertisement is it causes you to track your customer on the web and fathom online purchaser lead.

Web publicizing Online advancing procedures and strategies fuse an extent of organization, for instance, web crawler displaying (SEM) which involves web seek device improvement (SEO) and pay for each snap (PPC), online feature publicizing, content-based advancing, behavioral exhibiting, programming based advertisements, email publicizing, notice advancing, accomplice exhibiting, web squeeze releases, insightful advancing, online measurable reviewing, besides Social Media Marketing (SMM) Methods, for instance, site exhibiting, and viral advancing. It moreover incorporates the usage of unmistakable destinations and portals.

What is Search Engine Optimization? Site change (SEO) is the method of tweaking and promotion libbing a site for and raising it’s situating on the Search Engine Results Pages. It is truly outstanding and the most effective ways to deal with ensure exceedingly huge peruser development. Web optimization is an arranged of practices to redesign a web page, making it more flawless to a web searcher count, by gainfully outlining the code, substance, and structure of the website, making it basic word rich and appropriate for your brand like Purple Oak. It is used generally, as a displaying strategy to upgrade the SERPs( Search Engine Ranking of Pages).

Get the opportunity to consider the latest furor on the web!

Be it a creative online business web comes about or viable Internet displaying system, it has been able to be basic for the very nearness and further advancement of the association. You get more advantages when you have a better than average relationship with your customers. Promotion of a business online is conceivable in various differing ways. The greater amount of an open door and effort you concentrate on your web business the speedier it will create. It requires some genuine vitality to get made on the web yet the improvement time frame is an invigorating time. Extension to the web displaying authorities and accomplish most noteworthy advantages. Grow up to be the most events Online Marketing Companies In India!

Keywords Used:- marketing, promotion, customer, SEO,  SMM, event, brand, Purple Oak

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admin May 24, 2014 0 Comments
Old Ways Wont Open New Doors

The Tipping Point – Summery

The Tipping Point: How Little Things Can Make a Big Difference is the debut book by Malcolm Gladwell, first published by Little Brown in 2000.

Gladwell defines a tipping point as “the moment of critical mass, the threshold, the boiling point”.[1] The book seeks to explain and describe the “mysterious” sociological changes that mark everyday life. As Gladwell states, “Ideas and products and messages and behaviors spread like viruses do”.[2] The examples of such changes in his book include the rise in popularity and sales of Hush Puppies shoes in the mid-1990s and the steep drop in the New York City crime rate after 1990.

The three rules

Malcolm Gladwell describes the “three rules of epidemics” (or the three “agents of change”) in the tipping points of epidemics.

The Law of the Few

“The Law of the Few”, or, as Malcolm Gladwell states, “The success of any kind of social epidemic is heavily dependent on the involvement of people with a particular and rare set of social gifts”.[3] According to Malcolm Gladwell, economists call this the “80/20 Principle, which is the idea that in any situation roughly 80 percent of the ‘work’ will be done by 20 percent of the participants”.[4] (see Pareto Principle) These people are described in the following ways:

  • Connectors are the people in a community who know large numbers of people and who are in the habit of making introductions. A connector is essentially the social equivalent of a computer network hub. They usually know people across an array of social, cultural, professional, and economic circles, and make a habit of introducing people who work or live in different circles. They are people who “link us up with the world…people with a special gift for bringing the world together”.[5]They are “a handful of people with a truly extraordinary knack [… for] making friends and acquaintances”.[6] Malcolm Gladwell characterizes these individuals as having social networks of over one hundred people. To illustrate, he cites the following examples: the midnight ride of Paul RevereMilgram’s experiments in thesmall world problem, the “Six Degrees of Kevin Bacon” trivia game, Dallas businessman Roger Horchow, and Chicagoan Lois Weisberg, a person who understands the concept of the weak tie. Gladwell attributes the social success of Connectors to the fact that “their ability to span many different worlds is a function of something intrinsic to their personality, some combination of curiosity, self-confidence, sociability, and energy”.[7]
  • Mavens are “information specialists”, or “people we rely upon to connect us with new information.”[4] They accumulate knowledge, especially about the marketplace, and know how to share it with others. Gladwell cites Mark Alpert as a prototypical Maven who is “almost pathologically helpful”, further adding, “he can’t help himself”.[8] In this vein, Alpert himself concedes, “A Maven is someone who wants to solve other people’s problems, generally by solving his own”.[8] According to Gladwell, Mavens start “word-of-mouth epidemics”[9] due to their knowledge, social skills, and ability to communicate. As Malcolm Gladwell states, “Mavens are really information brokers, sharing and trading what they know”.[10]

The Stickiness Factor

The specific content of a message that renders its impact memorable. Popular children’s television programs such as Sesame Street and Blue’s Clues pioneered the properties of the stickiness factor, thus enhancing the effective retention of the educational content in tandem with its entertainment value.

The Power of Context

Human behavior is sensitive to and strongly influenced by its environment. As Malcolm Gladwell says, “Epidemics are sensitive to the conditions and circumstances of the times and places in which they occur”.[11] For example, “zero tolerance” efforts to combat minor crimes such as fare-beating and vandalism on the New York subway led to a decline in more violent crimes city-wide. Gladwell describes the bystander effect, and explains how Dunbar’s number plays into the tipping point, using Rebecca Wells‘ novel Divine Secrets of the Ya-Ya Sisterhoodevangelist John Wesley, and the high-tech firm W. L. Gore and Associates. Malcolm Gladwell also discusses what he dubs the rule of 150, which states that the maximum number of individuals in a society or group that someone can have real social relationships with is 150.[12]

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admin May 5, 2014 0 Comments

Should You Buy Twitter Followers?

Which prompts a fascinating inquiry: Would it be a good idea for you to purchase Twitter supporters? This is the thing that makes a Twitter following profitable. Anyway, would it be advisable for you to purchase Twitter supporters? The value of a huge Twitter following isn’t just a number. What’s more, a Twitter following that just disregards your tweets basically isn’t justified, despite any potential benefits. Various organizations have jumped up offering to enable individuals and organizations to develop their Twitter following the easy route by forking over a little money. As Twitter develops significantly, so does its significance in the domain of web-based social networking showcasing. Because of its speedy hit nature and the quantity of various ways individuals utilize Twitter, it is protected to state that an expansive Twitter following can be as essential or more so than a huge after on Facebook. The whole purpose of growing an expansive Twitter following is to speak with individuals who are occupied with your theme, your organization or your image. It might change the quantity of supporters at the highest point of the screen, yet it will have little impact on what number of individuals really take after what you say.

 

As Twitter develops significantly, so does its significance in the domain of social media marketing (SMM). Because of its speedy hit nature and the quantity of various ways individuals utilize Twitter, it is protected to state that an expansive Twitter following can be as essential or more so than a huge after on Facebook. Which prompts a fascinating inquiry:

Would it be a good idea for you to purchase Twitter supporters?

Various organizations have jumped up offering to enable individuals and organizations to develop their Twitter following the easy route by forking over a little money. Furthermore, when you crunch the numbers, these organizations may seem like they bode well. All things considered, in the event that they are just charging a couple of pennies for every adherent, that is an awesome arrangement, isn’t that so?

One moment.

The value of a huge Twitter following isn’t just a number. Having 10,000 devotees won’t help you very much if just 50% of them are genuine individuals and a large portion of them aren’t occupied with anything you tweet. It might change the quantity of supporters at the highest point of the screen, yet it will have little impact on what number of individuals really take after what you say.

Anyway, would it be advisable for you to purchase Twitter supporters?

In a word, NO.

The whole purpose of growing an expansive Twitter following is to speak with individuals who are occupied with your theme, your organization or your brand like Sensation Events. They need to peruse what you compose, retweet what you tweet and look at the connections you posted. This is the thing that makes a Twitter following profitable. What’s more, a Twitter following that just disregards your tweets basically isn’t justified, despite any potential benefits.

 

Keywords Used:- marketing, SMM, brand, Sensation Events

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admin April 21, 2014 0 Comments